Wendy Johnson - RE/MAX Professional Associates



Posted by Wendy Johnson on 3/3/2021

Establishing a competitive initial asking price for your house often can be difficult. Fortunately, we're here to help you determine the ideal asking price for your home, regardless of the current housing market's conditions.

Now, let's take a look at three tips to help you set the right initial asking price for your home.

1. Study the Housing Market

How does your residence stack up against the competition? Evaluate the prices of comparable houses in your city or town, and you can narrow your home price range.

Furthermore, it helps to examine the prices of recently sold residences in your area. With this housing market data, you can find out whether you're preparing to enter a buyer's or seller's market. Then, you can map out your home pricing strategy accordingly.

2. Conduct a Home Appraisal

A home appraisal offers a valuable learning tool for a home seller. It allows a seller to receive expert insights into the value of his or her residence. As a result, a seller can get a property valuation from a home appraiser and use this figure to establish a competitive home asking price.

In addition, it may be beneficial to conduct a home inspection prior to listing your house. An inspection enables you to learn about any problems that may affect your house's value. And if you choose, you can use a home inspection report to prioritize assorted home repairs that may help you boost the value of your house.

3. Collaborate with a Real Estate Agent

If you're unsure about how to price your residence, there is no need to stress. In fact, you can hire a real estate agent to receive comprehensive support at each stage of the home selling journey.

A real estate agent is happy to help you assess your house and determine the right price for it. He or she is unafraid to be honest, and as such, will offer unbiased home pricing recommendations. That way, you can establish a competitive price from day one of the home selling journey and increase the likelihood of a quick home sale.

Also, a real estate agent goes above and beyond the call of duty to assist a home seller. This housing market professional will set up home showings and open house events to showcase your residence to prospective buyers. Plus, he or she will keep you up to date about offers on your residence. A real estate agent will even negotiate with a buyer's agent on your behalf to ensure you can maximize your home sale earnings.

Perhaps best of all, a real estate agent will respond to your queries throughout the home selling journey. If you ever have home selling concerns or questions, you can simply talk to your real estate agent and receive expert support.

Take the guesswork out of pricing your residence – use the aforementioned tips, and you can set a competitive price for your home in any housing market, at any time.





Posted by Wendy Johnson on 6/20/2018

Many home buyers approach house hunting from the same angle as an employer searching for the ideal job candidate. It's almost like they have a split personality. On one hand, they're hoping that each prospect will be the one they ultimately choose. On the other hand, they're also looking for flaws and weaknesses -- reasons not to choose the house (or the job candidate) they're considering.

The solution to that dilemma for home sellers is simple... but not necessarily easy! Follow the advice of songwriter Johnny Mercer, who penned the lyrics to the 1944 hit song "Accentuate the Positive" (eliminate the negative)! Presenting your home in its best light to potential buyers not only helps attract more offers, but it also increases your chances of receiving your asking price -- assuming it's based on hard facts, such as recent sales data of other comparable homes in the neighborhood.

Getting It Right The First Time

An experienced real estate agent can be immensely helpful in determining a realistic listing price that will reflect your home's fair market value without being too high. (The last thing you want is for the price to scare away qualified prospects!) Although it's not an exact science, there is a methodology that helps make sure the listing price is reasonable and in the right ball park.

There are several challenges that homeowners face in staging their home for quick sale and determining the best price for all parties involved. In addition to the potential pitfall of allowing one's emotions to inflate a home's asking price, it's also difficult for the owner to view their home through the eyes of potential buyers. That's why professional advice can often make the difference between success and failure in real estate sales.

Being able to identify cost-effective ways to enhance the curb appeal and overall marketability of a house for sale can be difficult for someone who doesn't do it on a daily basis. A real estate professional with a trained eye can zero in on necessary changes, repairs, and cosmetic improvements that can accentuate the positive and eliminate -- or at least, downplay -- the negative!

If it's been a few years since your house or rooms have received a fresh coat of paint, then that might be one of the first improvements a real estate agent or home staging consultant recommends. To "cast as wide of a net" as possible, neutral paint colors typically have the broadest appeal to prospective home buyers. Fresh flowers -- both in hanging baskets and vases -- are an inexpensive way to add some color and appealing touches to the look and feel of your home. Doing your best to get rid of clutter, weeds, and objectionable odors in and around your home are other basic steps you can take to make a positive impression on potential buyers.





Posted by Wendy Johnson on 1/17/2018

If you intend to list your house, it helps to determine a competitive initial home asking price. That way, you can stir up plenty of interest in your residence as soon as it becomes available.

Ultimately, there are many reasons to establish a competitive price for your home, and these include:

1. You can boost the likelihood of a quick, profitable home sale.

A competitive home price is sure to garner homebuyers' attention. Thus, it may help your house stand out to potential buyers, increasing the likelihood of a quick, profitable home sale.

Oftentimes, it helps to review the prices of comparable houses in your city or town before you list your residence. If you understand the prices of similar homes in your area, you can set a competitive price from day one. With this price in place, you can generate interest in your home and move one step closer to selling your house.

2. You can minimize the risk of alienating potential buyers.

A home's price is one of the key factors that a buyer will consider as he or she evaluates the real estate market. If your home is overpriced based on its age and condition, you risk alienating potential buyers. And if no buyers show interest in your home, you may be forced to lower your home's price down the line.

Setting a competitive home price requires you to take a close look at your residence and examine its pros and cons. If you can identify your house's strengths and weaknesses, you'll be better equipped than ever before to understand the buyer's perspective. Then, you can establish a price in line with buyers' expectations.

Furthermore, it may be beneficial to conduct a home inspection before you list your residence. This inspection enables you to gain comprehensive insights into any underlying home problems. As a result, you can use the inspection to identify any home issues and ensure these problems won't prevent you from maximizing the profits from your home sale.

3. You won't have to worry about selling yourself short.

A competitive home price likely is based on a wide range of housing market data and a house's age and condition. Therefore, it helps minimize the risk that you'll sell yourself short.

By establishing a competitive home price, you can feel confident that your residence is priced fairly. And if you deploy a data-driven approach to selling your house, you should have no trouble establishing a competitive home price.

Lastly, if you need help determining how to price your house, you may want to hire a real estate agent. This housing market professional can offer expert insights into the home selling journey and ensure you can list your house at a competitive price. In addition, a real estate agent will do everything possible to help you optimize the value of your home.

Ready to list your residence? Set a competitive price for your house, and you can bolster your chances of enjoying a successful home selling experience.